Nick Hook Announces ‘Relationships’ LP + Premieres Gucci’s

Brooklyn producer Nick Hook teams up with ATL mystery man 24hrs for the slinky “Gucci’s,” taken from Hook’s Relationships album, out 11/1 on Fool’s Gold. True to the LP’s collaborative spirit, “Gucci’s” is unexpectedly catchy and greater than the sum of its parts; alien vocal processing meets trunk decimating bass, resulting in what may become the first improvised analog synth jam to make Magic City rotation.

Pre-order: “Relationships”

Featuring a festival-worthy lineup of new school rap upstarts (21 SavageNovelist, iLoveMakonnen) and fellow beat radicals (Prefuse 73Hudson Mohawke, the late DJ Rashad), Relationships isn’t just the world’s greatest party guestlist, but a chronicle of Nick’s year long, after-midnight vision quest: the sound of a producer breaking through the chrysalis, killing the ego, and raising the bar.

Check out FACT Magazine‘s video featuring Nick Hook’s live “Against The Clock” beat-making session.

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